The 'HELLO NFT' is a festival that intersects culture and technology, attracting many Korean companies interested in high fashion, music, and NFT technology.
The exciting event happened at Peaches D8NE in the Seongdong District of Seoul, with the theme of non-fungible tokens (NFTs). A crowd came together in an informal atmosphere, to experience how companies are using blockchain technology to entertain and grow a business.
Weple, was one of those companies; introducing their One Earth: Artpia NFT Project as a vehicle for artists to overcome the unique challenges of bringing their creations to market. In fact, Korean artists joined the stage to talk about their role in One Earth: Artpia, a show currently being aired on Wavve (웨이브) and supported by the Astar Foundation.
The group spoke about their unique experiences working on NFT-linked projects and how to grow the community digitally.
In particular, Kerrigan May, a rapper and artist participating in One Earth: Artpia, gave a speech about using Web3 technology as an answer to her obstacles, stating, "It can be overcome through the Astar Network." Blockchain NFTs provide a new opportunity for global artists to create and build their brands digitally.
She emphasized the importance of networking with other Korean artists, particularly when expanding to a global market.
Kerrigan May said, “Through my recent activities, I am realizing the importance of community. Astar, which connects creators and audiences and provides opportunities for partnership and collaboration, is very helpful for artists' activities.”
NFTs, or non-fungible tokens, have gained popularity among visual and music artists as they allow for the monetization of art, addressing the old issues surrounding copying digital content. Plus, they allow any artist to go global and connect with the community, bringing their art to anyone with an internet connection. World-renowned Japanese artist Yoshitaka Amano–famous for his work in Speed Racer, Sandman, and concept art for Final Fantasy–also chose to curate his art on Astar to bring his art to the world.
Any artist can follow the footsteps of Yoshitaka Amano, and bring their art to the digital world.
Astar Foundation quickly got involved in the production of One Earth: Artpia to help Korean creators, like Kerrigan, and artists enter Japanese galleries and a global market. Japan is where artists in various fields are active, creating cultural innovations, and a diverse culture is alive and breathing. Astar is the network for global creators using different mediums to enter new markets and support their creative activities.
"It was a very meaningful time to actively interact and form a network with members of the Web3 community through the 'Hello NFT' event, which is attracting attention from the NFT scene,” said a Wepple official. “I was happy to be able to reveal it and encourage more people to participate. In the future, we want to support the creative activities of more artists.”